DREEm Bulletin 1

DREEm: (Digital, Regeneration and Experience Economy modelling) is an Arts and Humanities Research Council (AHRC) Covid-19 Rapid Response initiative. The project seeks to reconceptualise consumer value and business resilience in the UK’s creative and visitor sectors and their value chain (from VFX companies, theatres and museums to festivals, catering and accommodation providers), collectively referred to as the ‘experience economy’.

One component of our work is a ‘live compendium’, which gathers material related to the post-Covid, experience economy landscape. The compendium focuses on the creative and visitor sectors, including a range of relevant sub-sectors; it is targeted to practitioners within trade associations, policy organisations, NGOs and businesses across the experience economy. Each month, we will share a bulletin, which briefly discusses some of the most interesting events and insight across the sector, with respect to digital adaptation and resilience. At the end of each bulletin, we include a summary of upcoming funding opportunities, which might be relevant to your organisation.

We hope you find the information useful. Please get in touch with your feedback and insights on any of the elements, herein.

James Harvey, Project Manager, DREEm: (dreem@arts.ac.uk)


DREEm: will provide updates on the latest developments in Visitor, Performance, Digital and Networks. Follow the links below to find out what’s been happening across the experience economy over the past month.


Aerial view of Barking and Dagenham  © London Borough of Barking and Dagenham


Autobiography (2017) © Studio Wayne McGregor


Timeline of Modern Art by Framestore © Tate


Cultural Value  © Creative Scotland

Funding Opportunities